I’m pretty sure that everyone has, by now, figured out that we live in a fast-paced world. Everything that we, as humans, make is designed to help us to perform our duties faster. The Internet is not exempt of this and it has a purpose of providing us with information whenever we need it as fast as possible. For this reason, internet speeds all over the world are skyrocketing and we are now able to connect literally wherever and whenever and via many portable devices.
Since everything is going faster and faster, it is only natural that people do not want to wait long for any information that they need to obtain. This is why the speed of your website is essential for achieving high traffic and great number of visitors. If your website is loading slowly or, God forbid, non-responsive, then everything you have done about it will go awry, for two reasons: people are getting impatient of slow loading times, as I have already said, and Google tends to favor websites which load quickly. For this reason, here are a few ways that can help you speed up the loading times for the website.
Sizing images BEFORE uploading them, not after When using some CMS (like WordPress or Joomla, the two most widespread Content Management Systems), there are two ways in which you can upload your images. The first is to upload original-size images and then have them resized in the backend of your website through various plug-ins installed on your CMS. However, this way, once someone wants to load your website, their browsers have to do double work: to load original-size images and to resize them immediately (on-the-fly). This slows the loading process and uses much more of the computer’s resources.
On the other hand, you can size your images using any of the image editing tools that are at your disposal (Adobe Photoshop comes off the top of my head) BEFORE uploading those images. This way, the browsers will have to load only a significantly smaller image, which will help the website to load much more quickly.
Don’t overdo it with plug-ins
When you take a look at the plug-ins that are available to a webmaster, it is easy to see that they have hard times resisting the temptation to put as many of them on the website as they would like. Each plugin brings something new to the equation and can be a creative add-on to the content that the website exhibits. However, what those exceptionally good webmasters will realize is that the number of plugins on a website is reciprocal to the speed of the website. Each plug-in demands its own set of resources in order to function properly, and, if left without those resources, it will slow down the whole process of loading. So, the advice would be to utilize as little plug-ins as possible and to find a webmaster who will know how to make it all work quickly and efficiently.
Find a good and reliable hosting solution
Poor website hosting is another thing that influences the loading speeds of websites. Most people usually go for cheaper ways to host their websites, because they do not think that it is so important and they want to save money. However, if your website ends up sharing a server with a few other websites, it can easily happen that it will be bereft of resources because of other websites that require those resources more. This is why it is always a good solution to opt for some better web hosting solutions, like cloud hosting or VPS, because, that way, you will have your own set of resources that can never go dry and will keep your website running and loading to the best of its abilities.
Allow your website to be kept in visitor’s cache
Doing this is vital for your website’s appearance as a responsive and fast. By allowing this option, you allow browsers to save your website in cache memory once it is loaded the first time, which will enable much faster loading times from the next time on. This is because files load much more quickly from the local source (like a hard-disk), than over the Internet. So, once someone visits your website for the first time, each next site loading will be faster, because the website will be partly loaded from the cache memory on the visitor’s computer. So, there you have it, some tips to keep your website loading times at the minimum and to have your site satisfy the needs of even the most impatient visitor. Doing this will keep your traffic growing and you will be able to draw new visitors with ease.